Established in 2018, Tabi Boba Group has been at the forefront of meeting the rising demand for Taiwanese Bubble Tea Cafés in the Middle East. Born in Qatar, Tabi Boba combines the essence of both cultures; the word “Tabi” means “you want” or “desire” in Arabic, while the word “Boba” denotes the Taiwanese name for the delicious tapioca pearls in each drink.
We grew our Qatar business to 12 locations in just 18 months of launch and have now broadened our partnership with OneZo across the Middle East, Europe, and Australasia, paving the way for global expansion. Having secured Master Franchise Partner for Qatar, we are now seeking visionary partners who share our vision of redefining the boundaries of taste and delighting consumers on a global scale.
We are the exclusive master supplier of OneZo Taiwan’s primary ingredients. This provides every Tabi Boba Café and all of its partners with ingredients and the know-how to make “Fresh Boba Daily” at market-leading margins at guaranteed order volumes.
At Tabi Boba Group, we prioritize quality over convenience, sourcing the freshest ingredients to craft and deliver the best boba experience. We pride ourselves on freshness. Every day, we make our boba from scratch, right in our stores, using premium raw materials imported from Taiwan. Our partners can handcraft boba from scratch in stores using premium raw materials imported directly from Taiwan. We avoid preservatives, focusing solely on delivering pure, delicious goodness.
Tabi Boba Group is now offering Master Franchise/Launch Partner opportunities in the GCC (Gulf Cooperation Council) region to local
entrepreneurs, holding groups and established F&B businesses. We’ve also collaborated with the World Franchise Association (WFA) to appoint and support the launch of global partners and grow this exciting brand.
Tabi Boba Group distinguishes itself by offering the infrastructure and maturity of a mega franchise, coupled with the flexibility of a start-up. Understanding the challenges of local markets, we are committed to supporting our partners in navigating these challenges and crafting unique offerings tailored to the preferences of consumers in each specific market.
All partners will benefit from comprehensive franchise support – from robust financial modelling, multi-lingual customer service team, technology-driven operations management systems to localized strategies aimed at maximizing profitability and operational efficiency. This support extends to marketing support, product development and localized menus to ensure this partnership equips franchisees with the tools and resources necessary to thrive in this dynamic industry.
Press Release by Tabi Boba
