Expo

Mohammed Al-Zain , CEO of the Saudi-based Barns Cafe, received the esteemed “CEO of the Year” accolade Dubai, 2023 – The glitz and glamour of the Arab Franchise Awards witnessed another memorable moment this year as Mohammed Al-Zain , CEO of the Saudi-based Barns Cafe, received the esteemed “CEO of the Year” accolade. The award comes as a recognition of his unparalleled leadership, innovation, and the cafe’s remarkable growth under his stewardship. For those familiar with the franchise industry in the region, this honor bestowed upon Al Zain was a foreseeable conclusion. His strategic vision and relentless pursuit of excellence have transformed Barns Cafe from a local favorite to a significant player in the Middle Eastern cafe scene. The Arab Franchise Awards, renowned for celebrating outstanding achievements in franchising across the Arab nations, saw a convergence of industry leaders and influencers. Amidst this gathering, Al Zain’s triumph was a testament to his dedication, strategic acumen, and the ability to adapt to the evolving tastes and preferences of the market. Arab Franchise Awards 2023 held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 -Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. One notable aspect of Barns Cafe’s success story is its seamless amalgamation of traditional Saudi flavors with contemporary cafe culture. Under Al Zain’s leadership, Barns Cafe has not only expanded its footprint but has also introduced a variety of innovative offerings that resonate with a diverse clientele. Sustainability, another cornerstone of Al Zain’s strategy, has been masterfully integrated into Barns Cafe’s operations. This initiative has not only positively impacted the environment but has also set Barns Cafe apart in a competitive market, making it a leader in eco-friendly practices within the industry. Mohammed Al Zain earned his engineering degree from King Abdul Aziz University in Jeddah and later advanced his studies at the prestigious Harvard Business School, Harvard University, in Boston, Massachusetts, USA Specializing in change management and organizational growth, Mohammed has cemented his reputation as a leading figure in his domain. His proactive strategies and innovative thinking have been pivotal to Barns café’s expansion. Both team members and industry peers respect Mohammed for his clear strategic insight and steadfast dedication to excellence. The company’s exponential growth, further accentuated by its expansion plans and consistently positive customer reviews, speaks volumes of Al Zain’s commitment to excellence. His approach to leadership, which emphasizes employee empowerment and inclusivity, has cultivated a culture of innovation and collaboration within Barns Cafe. As the Arab Franchise Awards night unfolded, the attendees lauded and celebrated the success stories of various franchisees. However, Mohammed Al-Zain ‘s achievement stood as a beacon of hope and inspiration for emerging entrepreneurs and established CEOs alike. His journey, characterized by resilience, innovation, and a customer-centric approach, offers a blueprint for success in the ever-evolving world of franchising. Mohammed Al Zain at the Harvard Business School in Boston, Massachusetts, USA Saudi Arabian coffee chain Barn’s has announced international expansion plans and is targeting 1,000 stores globally by 2030. Founded in 1992 by the Al Amjaad Group, Barn’s currently operates more than 650 stores across Saudi Arabia, making it the Kingdom’s largest chain. The Jeddah-based company is planning to focus on drive-thru stores and smaller format sites, with global expansion to London, New York ,Malaysia ,Egypt, Bahrain  and UAE Markets

In February 2024, Abu Dhabi is set to become a global hotspot for franchise professionals. The city is gearing up to host the Gulf Franchise Expo at Le Royal Meridian. This expo, touted as the Gulf region’s premier franchise gathering, is an initiative of the Arab Business Media Group, steered by the dynamic leadership of Mr. Khaled Almaeena. This one-day event is anticipated to be a melting pot for over 100 franchise brands, ranging from budding entrants to established giants across varied sectors including food, beauty, health, and home services. Attendees will get the unique opportunity to mingle with brand representatives, franchise executives, and peers, thereby expanding their professional networks. Highlights of the event include a cost-effective Franchise Exhibition for franchisors, exclusive conferences, one-on-one investor meetings, and the prestigious Arab Franchise Awards. These awards, encompassing various categories, aim to recognize the crème de la crème in franchising, from the “Best Franchise of the Year” to individual achievements in franchising. Dr. M.A. Babu, the Event Director, emphasized the Expo’s objective, stating, “This gathering is more than just an event. It’s a platform where potential franchisees can engage with successful regional and global franchisors, unveiling avenues of mutual growth.” With representations from over 25 countries, attendees can gain insights into the latest innovations, emerging trends, and growth trajectories of various franchise brands.The Gulf Cooperation Council (GCC) region, including nations such as the UAE, Saudi Arabia, and Qatar, is rapidly emerging as a fertile ground for franchising. Favorable governmental policies, a booming consumer base, and a strategic geographical location make the GCC an ideal launchpad for franchising ventures. This strategic positioning also facilitates access to the broader markets of Asia, Middle East, and Africa.From food and beverage to retail and hospitality, the franchise potential in the GCC spans a wide spectrum, allowing entrepreneurs to carve their niche effectively. The essence of franchising in the GCC lies in collaboration; franchisors bring their brand prowess and proven business models, and franchisees introduce local insights and resources. In essence, as the Gulf Franchise Expo 2024 unfolds, it stands as a testament to the GCC’s growing stature in the global franchising arena. The event promises to be a pivotal platform for aspirants, offering them a gateway to the region’s promising economic landscape.

Dr Eesa Mohammed Bastaki, President of the University of Dubai Speaking at Arab Franchise AwardsCeremonyheld concurrently with Arab Franchise Expo 2023 in Dubai. In a resounding and visionary call to action, Dr. Eesa Mohammed Al Bastaki has urged pioneering Arab local brands to embark on a transformative journey of expansion into the global franchise markets. Dr. Al Bastaki’s call resonates with the spirit of innovation, entrepreneurship, and ambition that characterizes the Arab business landscape. It is a call that recognizes the immense potential of Arab brands and their unique ability to leave a lasting impact on the global stage. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 – Grand Lounge to celebrate 2023’s top franchise brands , entrepreneurs, leaders, and their legacy. Dr Eesa Mohammed Bastaki, President of the University of Dubai with the winners of Arab Franchise Awards 2023 Ceremony in Dubai. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. “Made in UAE, Sold Globally’ is the main inspiration for Dr. Eesa Mohammed Bastaki, a passionate Emirati professor and a recipient of the highest award in the UAE in the field of science. Local brands have more opportunities to discover their potential client’s needs, preferences, and what their competitors lack. This allows them to meet their customers’ needs every single time. They increase employment. Starting a new business has a big impact on job creation within your city”, he added. Arab Franchise Expo 2023 concluded on a strong note as global and local franchise companies have signed new deals and partnerships worth AED 200 million during the 1-day expo. The Franchise business and awards event, centered on franchise industry, was organized by Arab Business Media Group and the event, which was held at Iconic Queen Elizabeth 2  Grand lounge brought together 200 brands from more than 25 countries. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of Local franchise brands and how these trends can influence the local economy. Dr. Al Bastaki emphasized the importance of leveraging innovation and technology as catalysts for global expansion. Arab local brands are encouraged not only to meet international standards but to redefine them. By embracing cutting-edge technologies and innovative practices, these brands can position themselves as leaders in their chosen markets, offering customers around the world a compelling and differentiated experience. Furthermore, Dr. Al Bastaki underscores the significance of strategic partnerships and collaboration on the path to global expansion. Collaborating with international organizations and franchises can provide valuable insights, resources, and support in navigating the complexities of global markets. These partnerships can accelerate market entry for local brands  and contribute to sustainable growth. Khaled Almaeena, Chairman of the Arab Franchise Expo event speaking at the Arab Franchise Awards Ceremony The success of the show has led organizers to aim for an even bigger event next year. Chairman of Arab Franchise Expo, Khaled Al Maeena said “The immense response to this years  Arab Franchise Expo and Awards has prompted us to target for over more franchise brands for the next year’s event, covering fifteen industry sectors  to make sure home grown brands from Arab countries gain global exposure.” The region’s premier franchise business show helped businesses from across the Region forge partnerships with more than AED 200m of deals generated at the Arab Franchise Expo, Dubai, UAE. “As one of the UAE’s best and most recognized brands ADNOC Distribution has expanded its business year on year and has a growth strategy both in the UAE and the broader GCC region and we are aggressively planning major expansions in the region from 2023”, said the Head of Franchising at Adnoc Distribution Mr. Vikram Noronha. “We are offering franchisees to a series of select investors and support them through the creation of a dedicated team of professionals who really understand the market and how to drive sales”, he added. Sultan Al Mutlaq, Franchise Head of Barns cafe said: “This event has taken us closer to our goal of making us a global brand by expanding into Arab and other International markets through franchising, and positioning ourselves as the leading coffee brand in the region.” Deric Yeo Chin Lee, the Secretary General of the Malaysian Franchise Association, said that MFA aims to establish connections with Arab brands seeking expansion into Malaysia, positioning itself as the central hub for extending their reach into ASEAN countries. Additionally, he emphasized that an increasing number of Malaysian brands are actively considering opportunities for expansion into the UAE, fostering greater bilateral trade cooperation between the United Arab Emirates and Malaysia. Among the winners of  ‘Corporate Hall of Fame Award’  wasAdnoc Distribution, Aramex, Galadari Food and Beverages Company,Grant Thornton Kuwait ,Gaurav MaryaFranchise India Holdingsand Dr.RadzaliHasaan chairman of  Malaysia franchise Association was honored with “Individual Hall of Fame” award for their  contributions to the Global Franchise Industry. Barns café of Saudi Arabia won the Best Arab Coffee Brand, Reflexion lounge won the Best Shisha franchise Award, IRMG UAE won the best franchise development company of the year award, ISSO of Colombo won the best seafood franchise award, 55 coffee won the best home grown coffee brand of Oman , Astoria restaurants won the best international brand of the