Luai Dahlan ,Board Member of Barns Cafe receiving “Arab Global Brand of the Year”award from Dr Eesa Mohammed Bastaki, President of the University of Dubai at Arab Franchise Awards ceremony,Dubai In a remarkable demonstration of business acumen and innovation, Saudi Arabia’s own “Barns Café” secured multiple top-tier awards at the prestigious Arab Franchise Awards 2023. These accolades underscore the brand’s exceptional contributions to the franchise industry across the Arab world. Conducted in tandem with the Arab Franchise Expo, the awards ceremony concluded recently in Dubai. Industry trailblazers gathered at the iconic Queen Elizabeth 2 Grand Lounge to honor the leading franchise entrepreneurs of 2023. Dr. Eesa Mohammed Bastaki, President of the University of Dubai, delivered an insightful keynote speech emphasizing the significance of home-grown franchise brands and their transformative impact on local economies. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. Board Member Luai Dahlan accepted the “Arab Global Brand of the Year” award on behalf of Barns Café, presented by Dr. Eesa Mohammed Bastaki. Al Dahlan remarked, “This esteemed recognition propels us further toward our objective of becoming a global brand. It honors the collective efforts of our devoted team, from franchisees who passionately represent our brand in various communities, to our skilled staff who work diligently behind the scenes. At Barns, we see franchising not merely as a business but as a collaborative partnership, built upon trust, shared values, and an unwavering commitment to excellence.” Sami Qutub – VP Human Capital & Shared Services of Barns Café ( On behalf of Mohamed Al Zain) receiving “Franchise CEO of the Year” award from Dr Eesa Mohammed Bastaki, President of the University of Dubai at Arab Franchise Awards ceremony,Dubai Barns Café’s other notable achievements include the “Best Arab Global Franchise Brand” award, solidifying its status as an innovative leader in the franchising arena. Moreover, CEO Mohamed Al Zain was distinguished with the “Best Franchise CEO” award for his visionary leadership, which has catapulted Barns Café into a position of prominence within the competitive franchising landscape. Sultan Al Mutlaq receiving “Franchise Manager of the Year” award from Dr Eesa Mohammed Bastaki, President of the University of Dubai at Arab Franchise Awards ceremony,Dubai Sultan Al Mutlaq, Head of Franchise at Barns Café, clinched the coveted “Franchise Manager of the Year” award. His extraordinary leadership, operational acumen, and dedication to maintaining high brand standards were cited as key factors in the company’s ongoing success.These honors not only elevate Barns Café as a luminary in the field but also spotlight the burgeoning entrepreneurial spirit within Saudi Arabia. The company’s meteoric rise serves as an inspirational tale for local businesses and prospective franchisees, exemplifying the vast potential for Saudi brands to make global strides. Dr Eesa Mohammed Bastaki, President of the University of Dubai with the winners of Arab Franchise Awards 2023 Ceremony in Dubai. As Barns Café solidifies its standing both in Saudi Arabia and on the international stage, the brand looks forward to extending its distinctive café experience across the Middle East and worldwide. With ambitious expansion plans that include targeting 1,000 global stores by 2030, Barns Café, established in 1992 by the Al Amjaad Group, continues to grow as the Kingdom’s largest coffee chain, operating over 650 stores across Saudi Arabia. Envisioning a footprint that spans London, New York, Malaysia, Egypt, Bahrain, and the UAE, Barns Café aims to focus on drive-thru outlets and smaller format locations, bolstering its growth and enriching its array of offerings.
Aramex Achieves “Hall of Fame” Recognition at Arab Franchise Awards 2023
Angad Singh,Global Innovations Director at Aramex receiving “Hall of Fame” award from Dr Eesa Mohammed Bastaki, President of the University of Dubai at Arab Franchise Awards ceremony,Dubai In a momentous occasion at the Arab Franchise Awards held in Dubai, Aramex, a global logistics and transportation powerhouse, earned the prestigious Hall of Fame award, reaffirming its position as a trailblazer in the world of franchising. Aramex’s remarkable journey, marked by relentless innovation and unwavering dedication to service excellence, has not only reshaped the logistics industry but also set a standard of excellence for franchises worldwide. Arab Franchise Awards 2023 held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 -Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. The Hall of Fame award recognizes Aramex’s outstanding contributions to the franchise community, both regionally and globally. With a visionary leadership team at the helm, Aramex has consistently expanded its franchise network, providing entrepreneurs and businesses with opportunities for growth and success. This recognition underscores Aramex’s profound impact on the franchise industry and its unwavering commitment to shaping the future of franchising. “It is with immense pride and gratitude that we accept this esteemed Hall of Fame award on behalf of our entire team at Aramex . This recognition is a testament to our unwavering commitment to excellence, innovation, and dedication to serving our franchise network and clients. We stand here today, not merely as recipients of an honor, but as torchbearers of a legacy built on trust, collaboration, and relentless pursuit of greatness. As we step into the Hall of Fame, we do so with a profound sense of responsibility—to continue shaping the future of franchising, to inspire others on their journeys, and to uphold the values that have brought us here today.” said Angad Singh,Global Innovations Director at Aramex after receiving the award. As Aramex takes its place in the Hall of Fame, it serves as a beacon of inspiration for businesses across the Arab world and beyond. Its remarkable journey showcases the limitless potential of franchising as a pathway to global success. Aramex’s dedication to innovation, service excellence, and global expansion continues to shape the logistics and franchising landscape, setting a high bar for industry excellence that will be celebrated for generations to come. Aramex is a provider of comprehensive logistics and transportation solutions. Established in 1982 as an express operator, the company rapidly transformed itself into a global brand recognized for its customized services and innovative multi-product offering. The range of services offered by the company includes international and domestic express delivery, freight forwarding, integrated logistics solutions, information and document management solutions, consumer retail services and e-commerce solutions. In January 1997, Aramex became the first Arab-based international company to trade its shares on the NASDAQ stock exchange. After five years of successful trading, Aramex returned to private ownership in February 2002 and continued to expand and excel as a privately owned company, establishing global alliances and gaining stronger brand recognition. In June 2005 Aramex went public on the Dubai Financial Market (DFM). Today, the Aramex network encompasses more than 353 offices across 70 plus countries and Franchises in 25 countries nd employs over 12,300 people offering comprehensive logistics and transportation solutions to both retail and wholesale customers worldwide.
Brainy n Bright Emerges Victorious, Winning “Best EdTech Brand Award” at Arab Franchise awards 2023
Esrat Noori Founder and CEO of Brainy n Bright USA receiving “Hall of Fame” award from Dr Eesa Mohammed Bastaki, President of the University of Dubai at Arab Franchise Awards ceremony,Dubai In a remarkable feat that underscores their unwavering commitment to education and innovation, Brainy n Bright, a pioneering name in the field of educational technology (EdTech), has secured the coveted “Best EdTech Brand” award at the Arab Franchise Awards 2023. This prestigious recognition comes as a testament to their exceptional contributions to the education sector and their innovative approach to transforming learning experiences. Arab Franchise Awards 2023 held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 -Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. Brainy n Bright has consistently championed the cause of quality education by offering cutting-edge technological solutions that empower kids and adults alike. Their holistic approach to EdTech combines advanced digital tools, interactive content, and personalized learning experiences, enriching classrooms and empowering students to thrive in the digital age. The “Best EdTech Brand” award is not just a validation of their past accomplishments but also a testament to Brainy n Bright’s ongoing mission to revolutionize education. As they accept this award, they remain committed to pushing the boundaries of educational technology, creating opportunities for learning, and inspiring the next generation of leaders and innovators. In their acceptance speech, Esrat Noori Founder and CEO of Brainy n Bright expressed gratitude for the recognition and dedicated the award to the educators, students, and partners who have been an integral part of their journey. They stated, “This award serves as a testament to our combined dedication and our shared commitment to instilling technology education in students as young as six years old, kickstarting their journey into STEM education at an early age to nurture not only technical prowess but also foster their creativity and innovative thinking. We are more determined than ever to continue innovating, expanding access to quality education, and making a meaningful impact in the lives of learners worldwide.” Brainy n Bright’s win serves as an inspiration for the EdTech industry and reaffirms the crucial role of technology in shaping the future of education. Brainy n Bright, a prominent global STEM institution, has unveiled its ambitious expansion strategy, poised to extend its footprint across the Americas, Middle East, Europe, and Southeast Asian regions. In an era where digital literacy is paramount, the institution is making significant strides to meet the increasing demand for early-age tech education. As children grow up with technology at their fingertips, the call for digital literacy education continues to surge worldwide. Brainy n Bright recognizes this imperative need and is committed to offering a comprehensive digital knowledge and skill development program. This mission has proven increasingly crucial as traditional education systems struggle to fulfill this growing requirement. At Brainy n Bright, children are provided a unique opportunity to learn coding, robotics, artificial intelligence, 3D Designing, Graphics Design, Animation, and other digital literacy in an engaging and enjoyable environment outside the confines of a conventional classroom. The institution’s innovative approach focuses on nurturing tech skills while fostering a sense of fun and creativity. Brainy n Bright’s efforts have swiftly propelled it to become one of the most rapidly expanding franchise networks in the EdTech sector, specializing in Coding, Robotics, Artificial Intelligence (AI), and digital literacy for children and adolescents. The Arab franchise awards ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. un. Dr Eesa Mohammed Bastaki, President of the University of Dubai with the winners of Arab Franchise Awards 2023 Ceremony in Dubai. Founder of Brainy n Bright, Dr. Aamir Rizwan, emphasizes the institution’s foresight in recognizing the significance of Robotics and AI as essential skills for the future. “We were among the first to realize that very soon, Robotics and AI would be the most important skills of the future,” notes Dr. Aamir Rizwan.
Arab Franchise Expo 2023 Concludes with Stellar Outcomes
Renowned media personality Khaled Almaeena delivering the inaugural address at the Arab Franchise Expo 2023 in Dubai The Arab Franchise Expo 2023, the leading platform for franchise businesses across the Arab world, concluded its annual event with outstanding success. Hosted in the iconic Queen Elizabeth 2 Grand Lounge in Dubai, the expo brought together business leaders, entrepreneurs, and franchisors from 25 countries to celebrate and discuss the future of franchising in the region. This year’s Expo experienced an unparalleled turnout, drawing in hundreds of visitors, including industry trailblazers, investors, and aspiring franchisees. The event showcased a myriad of 200 franchise brands and business solutions, effectively becoming the epicenter for franchising innovation over its run. More than just an expo, the event served as a dynamic platform for business networking and deal-making, with numerous contracts and franchise agreements finalized on the Expo floor. The event offered an exclusive platform for companies looking to expand into Arab and global markets, fulfilling its role as a catalyst for business growth and international expansion. Arab Franchise Expo 2023 concluded on a strong note as global and local franchise companies have signed new deals and partnerships worth AED AED 200 million during the 1-day expo. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The Arab franchise awards ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. un. Dr Eesa Mohammed Bastaki, President of the University of Dubai Speaking at Arab Franchise Awards Ceremony held concurrently with Arab Franchise Expo 2023 in Dubai. “Made in UAE, Sold Globally’ is the main inspiration for Dr. Eesa Mohammed Bastaki, a passionate Emirati professor and a recipient of the highest award in the UAE in the field of science. Local brands have more opportunities to discover their potential client’s needs, preferences, and what their competitors lack. This allows them to meet their customers’ needs every single time. They increase employment. Starting a new business has a big impact on job creation within your city”, he added. Among the winners of ‘Corporate Hall of Fame Award’ was Adnoc Distribution, Aramex, Galadari Food and Beverages Company, Grant Thornton Kuwait ,Gaurav Marya Franchise India Holdings and Dr.Radzali Hasaan chairman of Malaysia franchise Association was honored with “Individual Hall of Fame” award for their contributions to the Global Franchise Industry. Barns café of Saudi Arabia won the Best Arab Coffee Brand, Reflexion lounge won the Best Shisha franchise Award, IRMG UAE won the best franchise development company of the year award, ISSO of Colombo won the best seafood franchise award, 55 coffee won the best home grown coffee brand of Oman , Astoria restaurants won the best international brand of the year award, Action coach won the best Business coach franchise award and F&B pillars won the best International Franchise consulting firm award and Chain-Oman won the Home grown Franchise Consulting firm award . “The Painlty store” a Franchise startup by Emirati celebrity artist Maisoon Al Saleh won the Franchise Startup of the year award, “Brainy n Bright” of USA won the best Edtech Franchise Award, Barns café of Saudi Arabia won the best café in the Arab world Awards respectively. Under individual category James walker of Experiential Brands, USA won the Life Time Achievement award, Sary Hamway, Founder of the Franchise Trainer won the Life Time achievement award Mohamed Al Zain of Barns café won the Franchise CEO of the Year, Steve McAteer of ArabbCo won the best franchise consultant of the year award respectively. Under the women franchise category Abeer Juliah of National Franchises, KSA and Melissa Murray, Partner of Bird & Bird,UK and Venus Barak of Franglobal ,India won the “Women Franchise Leader Awards “respectively. Dr Eesa Mohammed Bastaki, President of the University of Dubai with the winners of Arab Franchise Awards 2023 Ceremony in Dubai. The Franchise business and awards event, centered on franchise industry, was organized by Arab Business Media Group and the event, which was held at Iconic Queen Elizabeth 2 Grand lounge brought together 200 brands from more than 25 countries. The success of the show has led organizers to aim for an even bigger event next year. Chairman of Arab Franchise Expo, Khaled Al Maeena said “The immense response to the Arab Franchise Expo and Awards has prompted us to target for more franchise brands for the next year’s event, covering fifteen sectors to make sure home grown brands from Arab countries gain global exposure.” The overwhelming success of the Arab Franchise Expo 2023 reaffirms the robust growth potential and increasing importance of the franchising industry in the Arab world. As franchising continues to evolve, the Expo is poised to remain a pivotal event for shaping the industry’s future. James Walker, Chief Concept and Culinary Officer of Experiential Brands, USA Speaking at the Arab Franchise Conference The Arab Franchise Conference, held concurrently with the Arab Franchise Expo, added a substantive layer of depth and dialogue to the event’s proceedings. Hosted in the same iconic venue , the conference assembled a high-caliber roster of speakers, including industry veterans, scholars, and market analysts, who delved into intricate topics concerning the future of franchising in the Arab world. From exploring the role of digital transformation in franchise models to examining the ethical considerations of franchising, the conference functioned as a critical think tank for the industry. With interactive Q&A sessions, and case study presentations, the conference not only complemented the Expo’s showcase of business opportunities but also offered an intellectual forum for stakeholders to engage in meaningful conversations, paving the way for innovation and sustainable growth in regional
Winners of Arab Franchise Awards 2023 announced
Dr Eesa Mohammed Bastaki, President of the University of Dubai with the winners of Arab Franchise Awards 2023 Ceremony in Dubai. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 -Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. Among the winners of ‘Corporate Hall of Fame Award’ was Adnoc Distribution, Aramex, Galadari Food and Beverages Company, Grant Thornton Kuwait ,Gaurav Marya Franchise India Holdings and Dr.Radzali Hasaan chairman of Malaysia franchise Association was honored with “Individual Hall of Fame” award for their contributions to the Global Franchise Industry. Barns café of Saudi Arabia won the Best Arab Coffee Brand, Reflexion lounge won the Best Shisha franchise Award, IRMG UAE won the best franchise development company of the year award, ISSO of Colombo won the best seafood franchise award, 55 coffee won the best home grown coffee brand of Oman , Astoria restaurants won the best international brand of the year award, Action coach won the best Business coach franchise award and F&B pillars won the best International Franchise consulting firm award and Chain-Oman won the Home grown Franchise Consulting firm award . “The Painlty store” a Franchise startup by Emirati celebrity artist Maisoon Al Saleh won the Franchise Startup of the year award, “Brainy n Bright” of USA won the best Edtech Franchise Award, Barns café of Saudi Arabia won the best café in the Arab world Awards respectively. Under individual category James walker of Experiential Brands, USA won the Life Time Achievement award, Sary Hamway, Founder of the Franchise Trainer won the Life Time achievement award Mohamed Al Zain of Barns café won the Franchise CEO of the Year, Steve McAteer of ArabbCo won the best franchise consultant of the year award respectively. Under the women franchise category Abeer Juliah of National Franchises, KSA and Melissa Murray, Partner of Bird & Bird,UK and Venus Barak of Franglobal ,India won the “Women Franchise Leader Awards “respectively. The success of the show has led organizers to aim for an even bigger event next year. Chairman of Arab Franchise Expo, Khaled Almaeena said “The immense response to this years Arab Franchise Expo and Awards has prompted us to target for over more franchise brands for the next year’s event, covering fifteen industry sectors to make sure home grown brands from Arab countries gain global exposure.”
“From Local to Global: Dr. Eesa Bastaki Calls for Expansion of Pioneer Arab Local Brands to Franchise Globally
Dr Eesa Mohammed Bastaki, President of the University of Dubai Speaking at Arab Franchise AwardsCeremonyheld concurrently with Arab Franchise Expo 2023 in Dubai. In a resounding and visionary call to action, Dr. Eesa Mohammed Al Bastaki has urged pioneering Arab local brands to embark on a transformative journey of expansion into the global franchise markets. Dr. Al Bastaki’s call resonates with the spirit of innovation, entrepreneurship, and ambition that characterizes the Arab business landscape. It is a call that recognizes the immense potential of Arab brands and their unique ability to leave a lasting impact on the global stage. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 – Grand Lounge to celebrate 2023’s top franchise brands , entrepreneurs, leaders, and their legacy. Dr Eesa Mohammed Bastaki, President of the University of Dubai with the winners of Arab Franchise Awards 2023 Ceremony in Dubai. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. “Made in UAE, Sold Globally’ is the main inspiration for Dr. Eesa Mohammed Bastaki, a passionate Emirati professor and a recipient of the highest award in the UAE in the field of science. Local brands have more opportunities to discover their potential client’s needs, preferences, and what their competitors lack. This allows them to meet their customers’ needs every single time. They increase employment. Starting a new business has a big impact on job creation within your city”, he added. Arab Franchise Expo 2023 concluded on a strong note as global and local franchise companies have signed new deals and partnerships worth AED 200 million during the 1-day expo. The Franchise business and awards event, centered on franchise industry, was organized by Arab Business Media Group and the event, which was held at Iconic Queen Elizabeth 2 Grand lounge brought together 200 brands from more than 25 countries. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of Local franchise brands and how these trends can influence the local economy. Dr. Al Bastaki emphasized the importance of leveraging innovation and technology as catalysts for global expansion. Arab local brands are encouraged not only to meet international standards but to redefine them. By embracing cutting-edge technologies and innovative practices, these brands can position themselves as leaders in their chosen markets, offering customers around the world a compelling and differentiated experience. Furthermore, Dr. Al Bastaki underscores the significance of strategic partnerships and collaboration on the path to global expansion. Collaborating with international organizations and franchises can provide valuable insights, resources, and support in navigating the complexities of global markets. These partnerships can accelerate market entry for local brands and contribute to sustainable growth. Khaled Almaeena, Chairman of the Arab Franchise Expo event speaking at the Arab Franchise Awards Ceremony The success of the show has led organizers to aim for an even bigger event next year. Chairman of Arab Franchise Expo, Khaled Al Maeena said “The immense response to this years Arab Franchise Expo and Awards has prompted us to target for over more franchise brands for the next year’s event, covering fifteen industry sectors to make sure home grown brands from Arab countries gain global exposure.” The region’s premier franchise business show helped businesses from across the Region forge partnerships with more than AED 200m of deals generated at the Arab Franchise Expo, Dubai, UAE. “As one of the UAE’s best and most recognized brands ADNOC Distribution has expanded its business year on year and has a growth strategy both in the UAE and the broader GCC region and we are aggressively planning major expansions in the region from 2023”, said the Head of Franchising at Adnoc Distribution Mr. Vikram Noronha. “We are offering franchisees to a series of select investors and support them through the creation of a dedicated team of professionals who really understand the market and how to drive sales”, he added. Sultan Al Mutlaq, Franchise Head of Barns cafe said: “This event has taken us closer to our goal of making us a global brand by expanding into Arab and other International markets through franchising, and positioning ourselves as the leading coffee brand in the region.” Deric Yeo Chin Lee, the Secretary General of the Malaysian Franchise Association, said that MFA aims to establish connections with Arab brands seeking expansion into Malaysia, positioning itself as the central hub for extending their reach into ASEAN countries. Additionally, he emphasized that an increasing number of Malaysian brands are actively considering opportunities for expansion into the UAE, fostering greater bilateral trade cooperation between the United Arab Emirates and Malaysia. Among the winners of ‘Corporate Hall of Fame Award’ wasAdnoc Distribution, Aramex, Galadari Food and Beverages Company,Grant Thornton Kuwait ,Gaurav MaryaFranchise India Holdingsand Dr.RadzaliHasaan chairman of Malaysia franchise Association was honored with “Individual Hall of Fame” award for their contributions to the Global Franchise Industry. Barns café of Saudi Arabia won the Best Arab Coffee Brand, Reflexion lounge won the Best Shisha franchise Award, IRMG UAE won the best franchise development company of the year award, ISSO of Colombo won the best seafood franchise award, 55 coffee won the best home grown coffee brand of Oman , Astoria restaurants won the best international brand of the
Dr. Eesa Bastaki calls for expansion of Arab local brands to Franchise Globally at Arab Franchise Expo -2023
Dr Eesa Mohammed Bastaki, President of the University of Dubai Speaking at Arab Franchise AwardsCeremonyheld concurrently with Arab Franchise Expo 2023 in Dubai. In a resounding and visionary call to action, Dr. Eesa Mohammed Al Bastaki has urged pioneering Arab local brands to embark on a transformative journey of expansion into the global franchise markets. Dr. Al Bastaki’s call resonates with the spirit of innovation, entrepreneurship, and ambition that characterizes the Arab business landscape. It is a call that recognizes the immense potential of Arab brands and their unique ability to leave a lasting impact on the global stage. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 – Grand Lounge to celebrate 2023’s top franchise brands , entrepreneurs, leaders, and their legacy. Dr Eesa Mohammed Bastaki, President of the University of Dubai with the winners of Arab Franchise Awards 2023 Ceremony in Dubai. Arab Franchise Awards held concurrently with Arab Franchise Expo event which concluded in Dubai recently, recognized the excellence in the franchise industry of the Arab world announced the winners of 2023. Franchise industry leaders filled the Iconic Queen Elizabeth 2 Grand Lounge to celebrate 2023’s top franchise entrepreneurs, leaders, and their legacy. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of home-grown franchise brands and how these trends can influence the local economy. “Made in UAE, Sold Globally’ is the main inspiration for Dr. Eesa Mohammed Bastaki, a passionate Emirati professor and a recipient of the highest award in the UAE in the field of science. Local brands have more opportunities to discover their potential client’s needs, preferences, and what their competitors lack. This allows them to meet their customers’ needs every single time. They increase employment. Starting a new business has a big impact on job creation within your city”, he added. Arab Franchise Expo 2023 concluded on a strong note as global and local franchise companies have signed new deals and partnerships worth AED 200 million during the 1-day expo. The Franchise business and awards event, centered on franchise industry, was organized by Arab Business Media Group and the event, which was held at Iconic Queen Elizabeth 2 Grand lounge brought together 200 brands from more than 25 countries. The ceremony began with a keynote speech by the Chief Guest of the event Dr. Eesa Mohammed Bastaki, President of the University of Dubai – about the latest insights into the importance of Local franchise brands and how these trends can influence the local economy. Dr. Al Bastaki emphasized the importance of leveraging innovation and technology as catalysts for global expansion. Arab local brands are encouraged not only to meet international standards but to redefine them. By embracing cutting-edge technologies and innovative practices, these brands can position themselves as leaders in their chosen markets, offering customers around the world a compelling and differentiated experience. Furthermore, Dr. Al Bastaki underscores the significance of strategic partnerships and collaboration on the path to global expansion. Collaborating with international organizations and franchises can provide valuable insights, resources, and support in navigating the complexities of global markets. These partnerships can accelerate market entry for local brands and contribute to sustainable growth. Khaled Almaeena, Chairman of the Arab Franchise Expo event speaking at the Arab Franchise Awards Ceremony The success of the show has led organizers to aim for an even bigger event next year. Chairman of Arab Franchise Expo, Khaled Al Maeena said “The immense response to this years Arab Franchise Expo and Awards has prompted us to target for over more franchise brands for the next year’s event, covering fifteen industry sectors to make sure home grown brands from Arab countries gain global exposure.” The region’s premier franchise business show helped businesses from across the Region forge partnerships with more than AED 200m of deals generated at the Arab Franchise Expo, Dubai, UAE. “As one of the UAE’s best and most recognized brands ADNOC Distribution has expanded its business year on year and has a growth strategy both in the UAE and the broader GCC region and we are aggressively planning major expansions in the region from 2023”, said the Head of Franchising at Adnoc Distribution Mr. Vikram Noronha. “We are offering franchisees to a series of select investors and support them through the creation of a dedicated team of professionals who really understand the market and how to drive sales”, he added. Sultan Al Mutlaq, Franchise Head of Barns cafe said: “This event has taken us closer to our goal of making us a global brand by expanding into Arab and other International markets through franchising, and positioning ourselves as the leading coffee brand in the region.” Deric Yeo Chin Lee, the Secretary General of the Malaysian Franchise Association, said that MFA aims to establish connections with Arab brands seeking expansion into Malaysia, positioning itself as the central hub for extending their reach into ASEAN countries. Additionally, he emphasized that an increasing number of Malaysian brands are actively considering opportunities for expansion into the UAE, fostering greater bilateral trade cooperation between the United Arab Emirates and Malaysia. Among the winners of ‘Corporate Hall of Fame Award’ wasAdnoc Distribution, Aramex, Galadari Food and Beverages Company,Grant Thornton Kuwait ,Gaurav MaryaFranchise India Holdingsand Dr.RadzaliHasaan chairman of Malaysia franchise Association was honored with “Individual Hall of Fame” award for their contributions to the Global Franchise Industry. Barns café of Saudi Arabia won the Best Arab Coffee Brand, Reflexion lounge won the Best Shisha franchise Award, IRMG UAE won the best franchise development company of the year award, ISSO of Colombo won the best seafood franchise award, 55 coffee won the best home grown coffee brand of Oman , Astoria restaurants won the best international brand of the
Malaysia’s franchise trade mission to Arab Franchise Expo, Dubai aims to attract RM 50m in investments, says Dr.Radzali Hassan, Chairman of Malaysian Franchise Association
Dr.Radzali Hassan, Chairman of Malaysian Franchise Association Dubai: In conjunction with the ongoing Arab Franchise Expo, Malaysia’s franchise trade mission to Dubai, UAE, is poised to attract investments amounting to RM50 million. Dr. Radzali Hassan, Chairman of the Malaysian Franchise Association, announced the participation of five top Malaysian brands—Marry brown, Kenny Rogers Roasters, US Pizza, UCMAS, Old Town Coffee including other top brands for early child education life style services sector and personal care—in the Arab Franchise Expo scheduled for September 21, 2023, at the iconic Queen Elizabeth Hotel in Dubai. Dr. Radzali Hassan highlighted the significance of the Arab Franchise Expo as a crucial platform for the Malaysian franchise industry to explore opportunities and diversify their franchise ventures into the Arab World. The mission’s overarching goal is to foster the expansion of Malaysian brands across 22 Arab countries while facilitating connections with potential investors through a dedicated business matching program. He also added that “Malaysia has positioned itself as a global hub for halal franchises, leveraging its expertise in halal certification, a diverse culinary landscape, and a strong Islamic economy.” Malaysia is home to more than 500 active franchise brands, about 70% of which are of domestic origin and is on track to be the regional hub in South East Asia for the franchise industry. He further emphasized the impressive track record of Malaysian franchise brands, which have achieved global recognition, with more than 68 brands establishing a presence in 80 countries. In 2023, Malaysia’s franchise industry recorded sales of approximately RM30 billion, reflecting a substantial increase from RM14.6 billion in 2020. This strategic trade mission underscores Malaysia’s commitment to leveraging international expos like the Arab Franchise Expo to promote its thriving franchise sector, enhance global visibility, and forge partnerships that drive economic growth and cross-border collaboration. Arab Franchise Expo 2023 will feature more than 100 franchise brands – from emerging, franchise newcomers to medium-size companies and large, well-established franchisors. These brands encompass a sweeping range of industries, from restaurants and home services to fitness, beauty, caregiving and more. Aspiring business owners can invest as little as AED 100,000 to launch their own business through franchise route. Major highlights of the event will be the One Day Expo Format which will include Franchise Exhibition on an affordable cost for Franchisors, Conferences, One-One Investor Meet and the Arab Franchise Awards. Award categories will include Best Franchise of the Year , Franchisee of the year in Multiple categories of Franchise Industry. It will also recognize individual areas of excellence in franchising and many more. Representations more than 25 nations are expected to attend at this Arab Franchise Expo, Franchise Conference and Awards event. They will be able to find out about innovations, rising trends and growth plans within franchise brands.
Tropicool participates in Arab Franchise Expo aiming to expand in MENA region.
Innovative international expansion work and significant results abroad led the company of the world’s best açaí to invest even more in the region. Tropicool – the world’s best açaí company according to the International Taste Institute – will be participating for the second time in the ARAB Franchise Expo, which will happen in Dubai on 21th of September 2023. The company is already expanding in the region, the brand already operates its kiosks and carts in high visibility and tourists spots. “Açaí berry market in booming in MENA region, and we want to expand even more. Our product has just won the maximum three-star rating in The Superior Taste Award 2023, considered the “Oscar” of gastronomy, granted by the International Taste Institute in Brussels, Belgium. Last june we won the 2023 International Highlight Award, created by Brazilian Franchise Association. Knowing our potential, we want to reach 100 locations by the end of 2023 and open 2 more stores in MENA region, for 2024 we will expand even more. We want to reach 250 locations and 10 stores in the region.” – highlights Caio Nabuco, Tropicool’s CEO and Founder which will be attending the show. Tropicool aims to bring Amazon’s premium superfoods to the world focusing on ESG and innovation, the brand is constantly internationalizing and already has over 70 sales points worldwide. Ten countries already carry the company’s products, which grew 30% in export volume between January and May 2023 compared to 2022. Tropicool stands out from the rest as the only non-frozen açaí brand, optimizing the supply chain operation and increasing the quality of the product itself. There has been a significant increase in global consumption of superfoods, the currently global market is estimated at a 140 Bi USD, with a project growth of 5% to 6% a year. ABOUT TROPICOOL Founded in 2019 by partners Maurício Esteves, Caio Nabuco, and the sheiks Mohammed Ahmed Al Thani and Ahmed Al Thani, Tropicool’s purpose is to bring Amazon’s superfoods to the world and seeks to innovate the way they are transported. With a project based on healthiness and sustainability, the company is a pioneer in the transport system of açaí and other superfruits without needing to freeze the product and keep it fresh. The brand also follows other sustainability premises: no stage of Tropicool’s production uses plastics or any other material that could interrupt the natural reuse cycle of any raw material. In addition, the company maintains a project in partnership with the NGO SOS Amazonia to replicate fruit trees that generate returns for local communities. The products have Kosher, Halal, and USDA certifications, among other seals that attest to their quality for the most demanding markets. Learn more at: www.tropicool.co
Saudi Based Shrimplus Restaurant Plans Franchise Expansion in the MENA region
Plans 100 outlets across MENA in the next 5 years In a bold move that signifies its growing success in Riyadh’s culinary cuisine, Shrimplus, a beloved seafood restaurant which has opened in 2015 has 7 outlets, and has unveiled ambitious plans to expand its presence across the MENA region to open 100 outlets in next 5 years. This expansion not only demonstrates the resilience and innovation of the restaurant industry but also reflects the increasing appetite for high-quality seafood dining experiences in the Middle East and North Africa. Let’s dive into the exciting journey of Shrimplus as it sets its sights on a wider horizon. Shrimplus: A Riyadh Culinary Gem: Shrimplus has earned its reputation as a culinary gem in the heart of Riyadh. Established in 2015, this seafood restaurant has been delighting diners with its delectable array of shrimp dishes, fresh seafood, and a warm, inviting ambience. The restaurant’s commitment to quality, flavour, and innovation has garnered a loyal customer base and critical acclaim. The MENA Expansion Vision: With a successful establishment in Riyadh, Shrimplus is now poised for regional expansion. The restaurant’s management envisions bringing its mouthwatering seafood offerings to diners across the North Africa and Gulf Cooperation Council (GCC) countries, including the United Arab Emirates, Kuwait, Qatar, Bahrain, and Oman. This expansion is not just about increasing the number of outlets but also about introducing the rich flavors and experiences of Shrimplus to a wider audience. The MENA region, known for its diverse culinary landscape, offers an excellent market for seafood lovers looking for unique and delightful dining experiences. A Focus on Quality and Sustainability: Shrimplus’s success is grounded in its commitment to sourcing the freshest ingredients and sustainable seafood. The restaurant prides itself on serving dishes prepared with the finest quality shrimp and seafood, ensuring that every bite is a delightful journey of flavors. In a region where sustainability and ethical sourcing are increasingly important to consumers, Shrimplus’s dedication to responsible seafood practices sets it apart. Cultural Sensitivity and Adaptation: Expanding a restaurant brand across different Gulf and North Africa countries requires cultural sensitivity and adaptation. Shrimplus acknowledges the importance of understanding local tastes, preferences, and customs. While the core menu will feature signature dishes that have won the hearts of Riyadh diners, the restaurant also plans to incorporate regional specialties and flavors to cater to the diverse palate of Gulf and North Africa residents. Creating Job Opportunities: The Gulf and North Africa expansion of Shrimplus is not only about offering a unique culinary experience but also about creating job opportunities in the hospitality sector. The restaurant plans to hire local talent and collaborate with the local workforce in each country of operation, contributing to the growth and development of the region. Shrimplus’s decision to embark on Gulf and North Africa expansion journey is an exciting development in the MENA’s culinary landscape. It reflects the resilience and innovation of the restaurant industry and highlights the growing demand for high-quality seafood dining experiences in the Gulf and North Africa region. “Our rapid expansion is a testament not only to the value our products and services offer to customers but also to their appeal as a promising business opportunity for those looking to make a mark in the world of investments.” Said Haitham Altammami ,CEO of Shrimplus As Shrimplus expands its footprint, it remains committed to its core values of quality, sustainability, and cultural sensitivity. This ambitious venture not only promises to introduce the Gulf and North Africa to an array of delightful seafood dishes but also to create job opportunities and contribute to the region’s culinary diversity. Seafood aficionados across the Gulf and North Africa can now look forward to savouring the exceptional flavors of Shrimplus, as it sets sail on this exciting gastronomic journey that started across the Arabian Peninsula.