Plans to expand to 100 outlets by 2030 in 15 countries
United Kingdom:
Owned by a Manchester -based entrepreneur, Faiyaz Bux has announced global expansion of his hookah lounge, which will initially target the brand’s presence throughout the Gulf countries. The expansion plan will turn “RL” into the largest hookah chain brand in the world. In the last 9 years of operations, Reflexion Lounge has proven itself to be a highly innovative concept by combining hookah with a casual dining lounge experience. Plans are already in the works to set up the first international outlet in Dubai by the end of this year and it will then undergo further expansion across the GCC countries, moving on to the Pan Asian Markets thereafter he added. We also have affordable franchise models to accelerate the growth in innovative ways and are looking for likeminded partners across the Globe ” says Faiyaz.
Faiyaz Bux ,Founder & CEO of Relfexion Lounge ,Manchester-UK
Reflexion Lounge is based in Salford Quays Waterfront in Manchester, England. It is the only waterside shisha cafe in the UK. It is the only non alcoholic Meduse Smoking Cocktail Lounge in the World. RL has a worldwide following and has been operating for 9 years, building Brand recognition, servicing clients from 40 countries with GCC as its key client base. Along with this food and beverage setup, RL services the footballers of Manchester City, Manchester United & Liverpool as well many more Premier League Stars. It is known as Footballer Kingdom across the region. Brand Reflexion has a huge celebrity network and can bring its key connections on board for further collaborations. Brand Reflexion stands to challenge negative views of hookah lounges by providing an all-welcoming atmosphere through a VIP-Premium like experience.
Reflexion Lounge has a selection of an unbelievable cocktail of flavours to choose from which primarily involve local Emirati Brands and Turkish Flair. The molasses used in it’s water pipes are 40 times weaker in nicotine than the average disposable e-cigarette on the market, making it negligible and close to zero in its concentration. In addition to shisha, a spread of traditional Arabic and regional food, fruit, snacks & delicious international mezze can be found in its menu.
First originating in the 15th century India and later spreading to several Middle Eastern countries, Europe, Asia and North America, traditional hookah lounges are coffee houses that also serve hookah, a water pipe used to experience shisha (fruit flavoured non-tobacco) within a communal setting. During the Ottoman Empire, hookah was often used at diplomatic meetings and royal dinners, becoming a status symbol for notable people in society. Today, hookah culture has been increasingly adapted into Western culture as a social activity that brings groups of people — be it friends, family, or colleagues — together with a shared sense of belonging, joy and comfort.
Reflexion Lounge at the Iconic Waterfront On Erie Basin 252 The Quays, Salford, Manchester,UK
Reflexion Lounge at the Iconic Waterfront On Erie Basin 252 The Quays, Salford, Manchester,UK “The shisha trend continues to grow outside the traditional stronghold of the Middle East and retailers in Europe, Asia and the US are becoming more and more interested and receptive to the concept.” “While our special lines usually include new flavours, the new ‘Out of This World’ line includes some of the standard flavours but with an exotic twist, adding diversity and variety in the same flavour to capture all our consumer’s preferences”.
Global Shisha Tobacco Market was valued at USD 882.54 million in 2021 and is expected to reach USD 1516.36 million by 2029, registering a CAGR of 7.00% during the forecast period of 2022-2029. Hookah business has become currently quite an attractive and even fashionable way of earnings. There are many people, who prefer a type of leisure by way of smoking hookah, and this segment of the market in many cities is still far from saturation and being highly-qualified. This gives good reasons to franchise our hookah lounge which can bring success in many cities. Reflexion personifies peace and tranquility, a hub for communities to bounce off ideas and enjoy the traditions of sharing and conversation, in a world full of chaos and with Mental Health issues at an all time high, it is absolutely a niche in the market that is yet to take the world by storm”, Faiyaz Concluded.
